A new study confirms what has only been folklore up to now: women are different than men.
A side-by-side comparison of men versus women on Facebook revealed the shocking truth that guys and gals favor different brands, prefer different media, and enjoy different activities.
For example, the top 3 brand categories that women like are retail/services, food and beverage, and fashion; while for men the top 3 brand categories are auto, retail/services, and technology. In the retail/services category, which both genders share, women favor clothing and bath product stores, while men prefer shopping for gadgets, guitars, and motorcycles.
Women’s favorite activities include shopping, baking, dancing, cheerleading, and working out. For men, hunting and fishing, playing guitar, mountain biking, playing music, and bass fishing are popular pastimes. Note that these are all things that anyone, regardless of their gender, can do.
One thing men and women have in common: a sense of smell. Men love Old Spice and AXE, while women love Febreze and Pampers. See more statistics in this infographic by Compass Labs below.
From SocialTimes.com.
